We therefore support and promote the recommendations of the World Health Organisation (WHO) for exclusive breastfeeding in the first six months of life, and the introduction of safe, age-appropriate and nutritious complementary foods thereafter. Further, we advocate continued breastfeeding up to two years of age and beyond.
For mothers who are not able to, or choose not to breastfeed, our role is to provide the highest quality products that help meet the nutritional needs of mothers, infants and children.
We have a key responsibility to adopt, implement, enforce and monitor appropriate policies and procedures to ensure our marketing practices on Breast-Milk Substitutes (BMS) are ethical and responsible at all times. Our commitments are outlined in our Infant and Child Nutrition Pledge and our BMS Marketing Policy, and we are committed to continually monitor our marketing practices, both internally and externally and will report accordingly.