A developed market that shows developing market growth levels

Our locations in this region

Our Israeli operations are based in a newly renovated industrial area close to Tel Aviv. The bright, modern offices are a base for a highly professional and close-knit team of over 50. They work in a fast-moving market with real opportunities for growth.

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What do we do?

We manufacture the products that are in highest demand in the local market - laundry detergents and fabric liquids. Our key leading Powerbrands are Finish, Veet and Air Wick. Led by Powerbrands like Strepsils we’re also championing our Health & Personal Care business - a category with real growth potential here. Our leading local hero brand is Colon, while Kalia is also a major player. Despite our relatively small size our business functions include Sales, Marketing, Finance, Supply Chain and Management – all in a market with excellent growth potential.

What can you expect?

With headcounts increasing 60% yearly, this is a very fast-moving environment and a great place to make a name for yourself. While our official language is Hebrew, you can get by reasonably well with English. Israel itself is a modern country with a vibrant, diverse business community. Thoroughly westernised, we excel in every variety of hi-tech business and industry, making for an excellent business environment. It’s a region of natural contrasts, where the snow-capped mountains in the north contrast with arid deserts in the south. There is something of interest for everyone - from the religious treasures of Jerusalem and the night life in Tel Aviv to coral reefs in the Red Sea.