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U–Z

U


    USP - Unique Selling Point
  • This is something which sets your product or service apart from your competitors' in the eyes and minds of your prospects.

V


    Value chain
  • Comprises all the activities an organization needs to undertake in order to create or add value to its products or services.  It includes design, production, marketing, delivery, and customer support.  Alternatively, a value chain consists of a group of enterprises cooperating to progressively add value to a product or suite of products in response to market opportunities.


    VoIP - Voice over Internet Protocol
  • Advancement in telephony that allows for telephone calls (e.g., customer service) to be delivered over the Internet at low cost and with multiple phones sharing the same connection.


W

    White Papers
  • Detailed, sometimes highly researched, documents intended to establish credibility or offer insight into the capabilities of a company and its products or services.


X Y Z


    YOY - Year on Year
  • Year-on-year changes are changes in levels expressed over the corresponding period (month or quarter in relation to the frequency of the data) of the previous year.
From OECD glossary of statistical terms


    YTD - Year to Date
  • For the period starting January 1 of the current year and ending today.