Community

RB delivers performance in everything it does, including social responsibility. It is deeply committed to sharing some of the wealth it creates with the people who need it most and helps to improve children's health, hygiene and social development around the world.



Save the Children is the natural choice as RB's global charity partner as it reflects RB's passions as a business. Not just because their programmes focus on health and hygiene. The family is central to both Save the Children and RB's consumers. And as one of their largest corporate supporters worldwide, RB is as committed as ever to supporting their tireless work.

A Million Brighter Futures

In both business and social responsibility, RB is driven by continuous innovation. Since 2003, we have raised over £8million and saved many lives. But RB wanted to help even more children around the world, so in 2010 we launched a Million Brighter Futures. Click here to find out more.

A Million Brighter Futures news

Last year, RB and employees all over the world raised an amazing £2m for vulnerable children, bringing the total raised to over £8m. Employees from over 33 country offices raised over £1m through global fundraising events such as the 3rd Global Challenge and Dettol’s Mission for Health Campaign.

RB was quick to respond to emergencies, with over £500,000 donated in cash and in RB products (Dettol soap, liquid, Mortein coils) for children and families facing the life-threatening food crisis in East Africa and the serious floods in South East Asia.

RB and Save the Children have reached over 175,000 children, 40,000 women & mothers and 230,000 community members through the “Million Brighter Futures” programme

RB donates vital products to children affected by the floods in South East Asia

Millions of people have been affected by floods in Pakistan, India, Bangladesh, Thailand and the Philippines and RB has responded by donating vital products:

RB Pakistan donated 80,000 Dettol soap products
RB India donated 24,000 Dettol soap and liquid
RB Bangladesh donated 10,000 Dettol soap and liquid products, 2,500 Mortein coils and 5,000 Harpic
RB Philippines donated 297 Lysol All Purpose Cleaners
RB Thailand donated 119,000 Dettol soap, 31,000 hand sanitizers and 5,800 mosquito coil.

Save the Children will use these donated products as part of their emergency response programme to support vulnerable children and families in the region.

Children’s Emergency Fund

This fund allows Save the Children to respond the moment disaster strikes, without wasting precious time on appeals. RB is firmly committed to it, donating £100,000 a year since 2007.


RB and Save the Children win GOLD at the Corporate Engagement Awards

Our global partnership with Save the Children has been recognised in the Corporate Engagement Awards, held in London on 19 July 2011.  RB won Gold for ‘Most effective long-term philanthropic scheme’ and Silver for ‘Best charity-centred sponsorship activity’.

Read more about how RB saves children’s lives all over the world

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"Taking on the challenge of trekking in the Himalayas or running a race is personally rewarding but seeing the fantastic work that Save the Children does in the various projects I visited really drives home the real reason I do them which is to help to make a difference to the lives of children less fortunate than my own.

"I have committed myself to undertake at least one fundraising event for Save the Children every year whether this be a Corporate fundraiser or something I organise myself. This year’s event was a trek I orchestrated across almost 50 miles of Hadrian’s Wall which was undertaken over two days by some of the Himalaya Trek veterans. Tough going but rewarding and a few lives saved in the process through donations which is what it is all about.

"So with two Himalaya Treks, British 10k runs, Great North Runs, Yorkshire Three Peaks and Hadrian’s Wall completed, what next? Who knows, but I am sure it will be an adventure! Best of all it is for a great cause. How about trying to save a few lives yourself?"

Carl Pickering
RB Global Sales, Trekker and Fundraiser