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RB delivers performance in everything it does, including social responsibility. It is deeply committed to sharing some of the wealth it creates with the people who need it most and helps to improve children's health, hygiene and social development around the world.
Save the Children is the natural choice as RB's global charity partner as it reflects RB's passions as a business. Not just because their programmes focus on health and hygiene. The family is central to both Save the Children and RB's consumers. And as one of their largest corporate supporters worldwide, RB is as committed as ever to supporting their tireless work.
Do Something Big!
RB is driven by continuous innovation, whether it's business or social responsibility. ‘Save 150,000 Lives’ had real impact, but RB wanted to help even more children around the world, so in 2009 it launched Do Something Big. Click the image below to view a PDF which tells you more about the work we do.
Latest Do Something Big! news
After an impressive final in Berlin, we have a winner of our student competition for 'Do Something BIG!' The winning concept 'Radio Education in Angola', developed by Astrid, Matthias and Solveig will now be implemented significantly improving the lives of the children in Huambo, Angola.
Altitude with Attitude!
In June 2009, 62 employees from RB offices worldwide won places in the RB Global Challenge. These high achievers climbed the Himalayas, raising £270,000 for Save the Children.
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On June 19, I took part in the Yorkshire 3 Peaks Challenge along with 50 of my RB UK colleagues. This extremely challenging event helped us raise over £50,000 for Save the Children, RB's global charity partner. These funds will be split evenly between UK schemes and our global programmes in Angola, Tanzania and India.
The 3 Peaks challenge was a fantastic experience, a really worthwhile team event and one I’d love to do again. I chose to run the full 28 miles which was very rewarding and a great challenge, I completed the course in just under 6 hours and will definitely be going back to break 5. I’m really happy that through the generous support of my colleagues I have been able to contribute to a very worthy cause and hope that we can build momentum to do many more of these activities in the future.
I'm already looking forward to the next RB Challenge for Save the Children - bring it on!!
Business Heroes Challenge
RB partnered with Save The Children in the United Kingdom to launch a new competition called the Business Heroes Challenge in aid of Haiti. Entrants were given the chance to win an internship at Save The Children and funding toward their venture.
Find out more about the Business Heroes Challenge
‘Save 150,000 Lives’ campaign
A child dies every 3 seconds from a preventable disease such as malaria, measles or pneumonia. Yet it costs just £10 to save a life. To help Save the Children save 150,000 lives in Angola and Tanzania, RB set out to raise £1.5 million in 3 years. In 2008, RB not only met its ambitious target, but exceeded it.
Download a PDF of our Sustainability Report 2008
.
Children’s Emergency Fund
This fund allows Save the Children to respond the moment disaster strikes, without wasting precious time on appeals. RB is firmly committed to it, donating £100,000 a year since 2007.
Find out more at the
Save The Children website
Latest news
RB was recently awarded a seal of merit by the Brazilian Minister of Health for its successful internal vaccination campaign to avoid the spread of the H1N1 virus, part of the biggest vaccination programme in the world.