If it ain't broke, make it better.

RB is a global force in household, health and personal care. Its 19 Powerbrands, in high growth categories, take a disproportionate share of RB's top end marketing investment. Powerbrands drive over 70% of growth. Innovations launched in the last 3 years generate around 40% net revenue.

Since 2004, RB has outperformed its peers in top and bottom line growth. With sales doubled in 10 years and market capitalisation quadrupled, RB's performance has proved to be a highly successful investment story.